Social Media 101: How Reporters Can Thrive in the Digital Age


The struggle is real. Education reporters, already juggling broad beat responsibilities in understaffed newsrooms, are also expected to engage with readers online, promote their work on Twitter and Facebook, and live-tweet events.

When it comes to using social media, what do journalists need to know? What are top tips for building an audience? What is the best way to strike a balance between expressing your personality and reinforcing your professional reputation? Is a Snapchat account really a must-have? And what are proven strategies to tap social media as a reporting tool?

Get answers to these questions and more during this October 12 webinar. You’ll come away armed with practical ideas to feed the social media beast and up your reporting game.

When: Oct. 12, 1–2 p.m. EDT